720-935-7774

WARCRAFT CONQUEST: SHADOW IN THE SANDS
Community Writing Campaign
"Ever since his unchaining beneath Nazjatar, the eldritch deity N’zoth has been silent- and the world has grown ever more worried for what his dark designs entail. The Corruptor is both cunning and patient, and in the wake of the Fourth War’s ending he sees fit to make his move. It begins in the west; the oldest and most ancient clutches of eggs are stirred by a tendril of the Old One’s will. As they feed on the desiccated remains of C’thun beneath Ahn’qiraj, the ancient Aqir gather in great number to swarm over Uldum and claim the Forge of Origination for their master..."
​
​
Shadow in the Sands was a community writing campaign on World of Warcraft's Moon Guard server where participants roleplay out a military campaign. Its end goal was to immerse participants in the living world and environment of the then-current patch, Visions of N'zoth, and focused on using areas and plot concepts from it. We expanded on the story created in the game to create an expansive and far-reaching campaign aimed at engaging a number of military roleplay guilds on the server. This campaign was in planning for 3 months up until release, running from February 8th - February 18th of 2020.
​
This community event was a follow-up to my previous project, Siege of Nazjatar. That project was a much smaller campaign, and our goal with Shadow was to grow the Warcraft Conuest platform to a broader audience and recapture the magic that had originally brought so much interest to it.
​
This community event was a huge success and was one of the largest projects I've been blessed to be a part of. Our engagement levels were much higher than our previous campaign, and the server really came out in force to engage with the storyline we had laid out. It's rare that I've seen people so engaged and excited for a World of Warcraft event series.
​
My Role
I took over as lead writer on this campaign after one of our previous writers stepped back from the role. I was responsible for delivering the full campaign, working each event into the overall storyline, and acting as support for dungeon masters that needed it. Additionally, I hosted quest events on four out of the eleven campaign nights and served as co-runner on two additional ones. I also acted in a project management capacity, running the project with elements of Agile philosophy in it. We utilized two-week sprint cycles for planning and working on this event.
​
Links:
Personal Portmortem
​
Many of the graphic elements for this project were made by the talented Lori Krell. This is a link to her portfolio!
PROJECT HIGHLIGHTS
300+ PARTICIPANTS!
This campaign broke all expectations for the team. We had over 300 people participate in the project from two different World of Warcraft servers. Additionally, our campaign Discord server broke 500 members during this campaign, representing a new milestone for our collaborative community events!
40 INDIVIDUAL EVENTS!
During the course of our 11-day campaign, our team planned and executed 40 quest missions for players to embark upon as they raced to save the world. These events ranged from bloodsport brawls for supplies to sabotage missions behind enemy lines, to massive tank battles within the desert sands.
13 STORIES OF CORRUPTION
During this campaign, we selected several (un)lucky participants as targets for the corruption of N'zoth, a lovecraftian monstrosity that commanded the forces of evil during this campaign. These personalized narratives of horror fostered incredible moments of roleplay development not only in the characters selected, but also in others. Our corruption narratives provided organic and powerful roleplay to characters involved that affected them long after the campaign ended.
![]() | ![]() | ![]() |
---|---|---|
![]() | ![]() | ![]() |
![]() | ![]() | ![]() |
![]() | ![]() | ![]() |
![]() | ![]() | ![]() |
![]() | ![]() | ![]() |
![]() | ![]() | ![]() |
![]() | ![]() |